Question 10 (5 points) Malcolm has been researching reports generated by government agencies and the local chamber of commerce. What kind of research is Malcolm engaged in? O Primary O Secondary O Tertiary O PersonalQuestion I5 {5 points] Marketing based on socioeconomic and psychological factors is known as (:31 cohort marketing. (:1 demographic marketing. (:31 generational marketing. (:1 pseudo marketing. Question I" {5 points] Why do many business owners ayoid market research? (:3 They're afraid of hearing any negative feedback. (:31 They don't know how to do it. (:3 They're unwilling to take the time. (:31 They're shy. Question 3 {5 points} Almost 80% of business owners are clueless about the competition, resulting in (:3 lost market share and customers. 0 needless lawsuits. O uninspired products. 0 la ck of perseyerance. Question 9 {5 points] Ideally, what will the U5. Census Bureau will help you identify? (:31 The kind of population living in your neighborhood 0 Your nationwide competitors (:1 An area with an expanding population willing to buy your products 0 A large existing market for your products or services