Question: Question 10.2. a) There are some conditions where horizontal integration might not be consistent with the goal of profit-maximising. Discuss these conditions. b) Differentiate a

Question 10.2. a) There are some conditions where horizontal integration might not be consistent with the goal of profit-maximising. Discuss these conditions. b) Differentiate a companys internal value chain and the industry value chain. And explain the relationship between vertical integration and the industry value chain?

(use own words thanks)

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