QUESTION 16 integration is a strategy in which an organization grows by combining operations with its competitors. QUESTION 17 Choose ALL of the following that are skills, resources or capabilities needed for a differentiation strategy: (Choose ALL that apply.) Excel at customer service Employee work incentives based more on qualitative, subjective measures. Strong research and development process caspabilites Marketing and Research and Development are the two most important functional areas. QUESTION 18 Tivola Corp. manufactures kitchen appliances. They used to send their products to a distributor, but have decided to expand and now become their own distributor. This is an example of horizontal integration. True False QUESTION 19 Choose ALL of the following that are possible causes of corporate decline: (Choose ALL that apply.) Inadequate financial controls Unpredicted shifts in consumer demand New competitors Slow or no response to significant external or internal changes QUESTION 20 A