QUESTION $2(20$ Marks$)$

Delta Build Projects, a leading engineering and construction firm, has been awarded the contract to develop

a luxury mixed$-$use residential and commercial estate in Lusaka, Zambia. The development consists of

high$-$rise apartments, office spaces, and retail facilities, with a strict $20-$month timeline and client

expectations of premium quality and adherence to international safety standards. In a recent project strategy

meeting, the project director proposed the implementation of Juran$$s quality management philosophy to

guide the execution phase. As project management specialist, critically evaluate the key principles of

Juran$$s approach and illustrate how they can be practically applied to ensure quality and performance

excellence in this project.