QUESTION $2$

$(20$ Marks$)$

The inability of organizations to effectively execute their corporate strategies is one of the major factors limiting their success. Sound execution is critical$-$a focus on making strategy work results in a healthy organization.

Explain how staffing the organisation and building core competencies and capabilities impacts on strategy execution.

RI

$2$

QUESTION $3$

$(20$ Marks$)$

Culture trumps strategy every time $-$ culture eats strategy for breakfast. Corporate culture is an incredibly powerful factor in a company's long$-$term success. Prepare a report for the CEO of your company on:

$3\mathrm{.}1$ How to go about developing appropriate cultural attributes that support a company's strategy.

$(10$ marks$)$

$3\mathrm{.}2$ How to develop an appropriate culture strategy that can be linked to a company's profitability.

$(10$ marks$)$

QUESTION $4$

$(20$ Marks$)$

A focused differentiation strategy requires offering unique features that fulfil the demands of a narrow market. Explain the rationale for this type of strategy and highlight its advantages and risks.

Include an appropriate example in your explanation.

QUESTION $5$

$(20$ Marks$)$

Globalization is a leading concept which has become the main factor in business life during the last few decades. This phenomenon affects the economy, business life, society and environment in different ways, and almost all corporations have been affected by these changes. These changes are mostly related to increasing competition and the rapid changes of technology and information transfer. To challenge these changes, companies need to keep in mind various aspects of the main effects of globalization.

Explain the concept of globalisation and show how globalisation can impact an organisation's strategic imperatives.