Question $2(20$ marks$)$

When multinationals move into other countries, there is often an assumption that because all the employees are working for the goals and according to company values, they will automatically communicate and view the world in the same way. The truth, however, is that when multiple cultures begin working together, many problems or cultural issues arise.

$2\mathrm{.}1$ Analyse how cultural factors will influence the workplace, providing examples.

$(10)$

$2\mathrm{.}2$ Demonstrate how cross$-$cultural management can assist companies in dealing with cultural issues. $(10)$