Question: QUESTION 2 (25 marks) Efficiency and effectiveness are essential to overcoming the increased competitive environment; companies must adapt lowering costs while increasing speed to market

QUESTION 2 (25 marks) Efficiency and effectiveness are essential to overcoming the increased competitive environment; companies must adapt lowering costs while increasing speed to market and innovation. In fact, it is important that the organization can respond with flexibility and efficiency to the market. Required: i) Discuss FOUR (4) ways how companies can achieve effectiveness and efficiency in their business processes. (16 marks) ii) Define and discuss business integration, with relevant examples. (9 marks)

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