Question $23$

$2$ pts

Coca$-$Cola is one of the world's oldest and most recognized consumer brands. The company is planning to rollout a new Coke flavor variant called "Coca$-$Cola Dark," which is infused with a hint of dark chocolate. The promotional campaign for the new flavor calls for a media schedule of $600$ GRP$.$ Which optimization makes most sense given the conditions outlined above?

It depends on the budget for the campaign.

Reach $=50$; frequency $=15$

None of these

Reach $=90$; frequency $=6\mathrm{.}7$

Reach $=60$; frequency $=10$