Question: Question 2 4 6 - Use the Excel template VLC to find the average value of a loyal customer ( VLC ) in a target
Question
Use the Excel template VLC to find the average value of a loyal customer VLC in a target market segment if the average purchase price is $ per visit, the frequency of repurchase is six times per year, the contribution margin is percent, and the average customer defection rate is percent?
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$
$
$
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