Question: Question 2 4 Karen usualiy does not spend much time selacting gifis. However, when choosing a fiountain pen for her lausbend's birthiday this year she

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24

Karen usualiy does not spend much time selacting gifis. However, when choosing a fiountain pen for her lausbend's birthiday this year she vestast ceveref stores and spent a lot of lime asking I the pen before making her purchase. This scentario illustratios

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product involvemerif

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shopping involvement

6

situational invglyement

denduring involvement

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Question 24 Karen usualiy does not spend much time selacting gifis.

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