Question $25(1$ point$)$

Programmatic advertising...

Automates the ad buying process

Drives efficiencies in spend by using technology for more effective ad serving

Requires fewer people do accomplish the same outcome as traditional ad buying

Effectiveness is heavily tied to tracking cookies

All of ${?}^n$ he above

Question $26(1$ point$)$

The smaller the screen the more effective the brand recall and message recall for video ads

True

False

$27(1$ point$)$False

Question $25(1$ point$)$

Programmatic advertising...

Automates the ad buying process

Drives efficiencieswim spend by using technology for more effective ad serving

Requires fewer people do accomplish the same outcome as traditional ad buying

Effectiveness is heavily tied to tracking cookies

All of the above

Question $26(1$ point$)$

The smaller the screen the more effective the brand recall and message recall for video ads

True

false