Question: Question 2 6 ( 1 point ) The corporate plan includes an acquisition strategy. As the marketing manager, you will be looking to ensure pay
Question point
The corporate plan includes an acquisition strategy. As the marketing manager, you will be looking to ensure
payforperformance bonuses are consistent across all brands.
efficient divestment of the newly acquired brands.
the company does not pay too much for the acquisition.
the acquired brands align with the company's current positioning.
that product development doesn't suffer.
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