Question: Question 2 7 Nick Lee is a sales representative at Wickham Pvt . Ltd . , a logistics company that provides packaging products, truck rentals,

Question

27

Nick Lee is a sales representative at Wickham Pvt

.

Ltd

.,

a logistics company that provides packaging products, truck rentals, drivers, and also packing and moving services. When Nick brings together different parts of the product mix to build a customized solution, it is referred to as:

Developing a product configuration

Establishing a strategic priority

Quantifying product features

Qualifying product benefits

1.88

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