Question: Question 2 a. Identify the TWO (2) key concerns that should be examined when doing an industry/target market feasibility analysis. Describe the differences between a

Question 2 a. Identify the TWO (2) key concerns

Question 2 a. Identify the TWO (2) key concerns that should be examined when doing an industry/target market feasibility analysis. Describe the differences between a company's industry and the market it wants to reach. (8 marks) b. What is the distinction between traditional and disruptive business models? In your response, give examples of both. (8 marks) c. The executive summary often called the most important part of a business plan. Define what is an executive summary. (4 marks) d. Identify the FIVE (5) competitive forces that determine industry profitably. Explain the purpose of analysing these forces. (5 marks) [Total : 25 Marks]

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