Question: Question 2 AOL announced it was slashing its Patch local news network by a third. It was a large-scale change affecting many employees across the

Question 2 AOL announced it was slashing its Patch local news network by a third. It was a large-scale change affecting many employees across the company and required careful handling in its communication. CEO Tim Armstrong set up a conference call with 1,000 employees to boost morale across the workforce. As Armstrong talked, Patch Creative Director Abel Lenz began taking pictures of him. Armstrong immediately sacked director Abel Lenz in front of the 1,000 staff on the conference call. Armstrong did not know that Lenz's job included photographing meetings with key leaders for the Patch intranet to benefit remote workers. If he had been in touch with his workforce, he would have been fully aware of the roles of individual employees in internal communication. Based on the above case study, advice the following issue/s. (a) Elaborate the problem facing by AOL and CEO Tim Armstrong. (10 marks) (b) Advice CEO Tim Armstrong about implementing an effective internal communication program can be structured at AOL. (15 marks) [Total: 25 Marks)

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