question $2$

Case Study : Effective Business Communication in a Cross$-$Cultural Team

Scenario: ABC Financial Solutions, a multinational company, has initiated a project to create a unified internal communication strategy for its diverse workforce. The team includes members from South Africa, Japan, Brazil, and Germany. The project leader, Emma, finds it challenging to ensure that the team's communication is effective, as cultural differences, language barriers, and varying communication styles have resulted in misunderstandings, delayed project milestones, and reduced morale. Emma's primary goal is to foster an inclusive environment, enhance communication efficiency, and successfully meet the project's objectives within the stipulated time frame.

QUESTION $2$

$2\mathrm{.}1$ Analyze the impact of cultural differences on non$-$verbal communication in the case study. Provide specific examples from the text. $(7$ Marks$)$

$2\mathrm{.}2$ Propose three techniques Emma can use to address cultural misunderstandings within the team. Justify your suggestions. $(8$ Marks$)$