Question: Question 23 (1 point) You can only use $CPM to evaluate cost efficiency for Print 1) True 2) False Question 24 (1 point) 'When I

Question 23 (1 point) "You can only use $CPM to evaluate cost efficiency for Print" 1) True 2) False Question 24 (1 point) 'When I plan my budget, the amount of GRPS appearing in prime time on my TV buy does not impact the cost?" 1) True 2) False

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