Question: Question 291.5 pts Surveys that ask the same people different questions each time they participate in a survey are called _______________________ surveys. Group of answer
Question 291.5 pts
Surveys that ask the same people different questions each time they participate in a survey are called _______________________ surveys.
Group of answer choices
Longitudinal
Cross-sectional
Continuous
Discontinuous
Cohort
Flag question: Question 30
Question 301.5 pts
Which of the following is NOT a main component of a firm's Marketing Information System (MIS)?
Group of answer choices
Internal employee records
Marketing intelligence
Marketing research
Marketing decision support system (DSS)
Flag question: Question 31
Question 311.5 pts
Syndicated data is ________________.
Group of answer choices
Flexible
Data made available only to subscribers
Data that is collected online
Only available to one company
None of the above
Flag question: Question 32
Question 321.5 pts
Marketing research is always necessary to inform business decisions.
Group of answer choices
True
False
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