QUESTION 3 10 Most real-world choices aren't about getting all of one thing or another, instead, most choices involve which involves comparing the benefits and costs of choosing a little more or a little less of a good. O a. utility . Ob. opportunity cost O c. benefit analysis O d. marginal analysis QUESTION 4 10 po The general pattern that consumption of the first few units of any good tends to bring a higher level of to a person than consumption of later units is a common pattern. O a. utility Ob. marginal benefit Oc. opportunity cost O d. sunk costs