Question: Question 3 ( 2 0 marks ) Currently, Starbucks coffee is negotiating with UIC to open a new branch. UIC has offered two options to
Question marks
Currently, Starbucks coffee is negotiating with UIC to open a new branch. UIC has offered two options to Starifucks as the profit sharing plans to UIC:
Option : of total revenue of the financial year
Option : a constant payment of $ of the financial year
At this moment, there are only four fulltime staff working as either a morning or afternoon shift. Starbucks purchases its coffee bean from overseas; the average purchased price for each cup is $ Due to the beginning of the new semester, Starbucks intends to attract more students by offering $ each cup for both new students and existing students.
Required:
a Assuming you are the branch manager of Starbucks coffee in UIC, at what level of revenues will Starbucks earn the same operating income under Option and Option How much is this same operating income?
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b Compute operational leverage at the targeted sales of cups under the two options mentioned above.
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c Please comment on the different operational leverages resulting from the two options calculated in part and explain the differences.
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d If Starbucks coffee has a target of cups how would this target affect its decisions by considering the above mentioned two options? Explain why.
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END
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