QUESTION $3(20$ Marks$)$

Use the simple Method to calculate the Customer Lifetime Value $($CVL$)$ of SMOVE MOVE Logistics$$s products using the following data $($Include practical examples and analysis of the final results$).$

Total Revenue R$120,000,000$

Total Number of Customers $8,000,000$

Total Number of Orders R$2,500,000($Total Revenue$)$

Average Order Frequency $($AOF$)10$

Average Customer Lifespan $($ACL$)8$ years