Question: QUESTION 3 3 Identify a true statement about an advertising campaign. a . It does not use humor to promote a theme. b . It
QUESTION
Identify a true statement about an advertising campaign.
a It does not use humor to promote a theme.
b It cannot focus on more than one advertising appeal.
c It extends for a defined period of time.
d It circumvents the need for postcampaign evaluation
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