Question: Question 3 ( 3 points ) An online retailer needs to be able to measure how well its website converts purchase intentions into actual purchases.

Question 3(3 points)
An online retailer needs to be able to measure how well its website converts purchase intentions into actual purchases. This is known as the
conversion rate.
collection ratio.
consumer index.
customer total.
buyer quotient.
Question 3(3 points) An online retailer needs to be able to

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