Question: Question 3 4 ( 2 . 5 points ) Because services are performances or actions, they cannot be seen, felt, tasted or touched in the
Question points
Because services are performances or actions, they cannot be seen, felt, tasted or
touched in the manner that physical good can. This can be attributed to which of the
following unique characteristics of services:
intangibility
heterogeneity
incomparability
simultaneous production and consumption
perishability
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