Question: QUESTION 3 4 Which market entry strategy involves the highest level of risk and investment? A . Licensing B . Direct Investment C . Export
QUESTION
Which market entry strategy involves the highest level of risk and investment?
A Licensing
B Direct Investment
C Export
D Joint Venture
QUESTION
What is the primary advantage of using a joint venture as a market entry strategy?
A It provides shared risk and access to local knowledge.
B It is the least costly entry strategy.
C It is simple to manage and exit.
D It allows for full control over the operations.
QUESTION
Which strategy is commonly used by companies first entering a foreign market to minimize risk?
A Forming a strategic alliance
B Exporting
C Franchising
D Creating a wholly owned subsidiary
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