Question: QUESTION 3 4 While a resource may not be rare or unique by objective measures, it may still be a source of a resource -
QUESTION
While a resource may not be rare or unique by objective measures, it may still be a source of a resourcebased competitive advantage by the standard of rareness if it
is perceived to be rare.
is managed exceedingly well.
can be hidden from rivals.
is used in a context in which it is valuable.
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