Question: Question 3 6 1 pts [ program ] During a recent meeting, the marketing team at your company formulated their marketing program which included their

Question

36

1

pts

[

program

]

During a recent meeting, the marketing team at your company formulated their marketing program which included their strategy and tactics for product, price, place, and promotion. Based on the study discussed in lecture, which of the following elements of the marketing mix will have the greatest impact on Return on Investment

(

ROI

) ?

Advertising

Sales Force

Product Quality

New Products

Sales Promotion

Question 3 6 1 pts [ program ] During a recent

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