Question $36$

Which statement accurately summarizes an S$-$Curve analysis of Blue Apron? $($Hint$,$

read the details carefully, only one of these statements makes, logical sense.$)$

While it operates in the shakeout phase of the S$-$Curve, Blue Apron will experience

significant growth in demand for its products.

The meal$-$kit industry can expect the threat of consolidation through merger and

acquisition activity because it is currently in the introduction phase of the S$-$Curve.

Blue Apron is facing the threat of many new competitors setting up operations because the

meal$-$kit industry is in the decline phase.

Blue Apron created a new S$-$Curve when it introduced the first subscription meal$-$kit, an

innovative business that mailed customers pre$-$portioned ingredients and recipes, enabling

them to cook gourmet meals at home.