Question: Question 3 7 ( Sequence ) For a promotional campaign, the sequence of stages a prospective buyer goes through from initial awareness of a product

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Sequence

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For a promotional campaign, the sequence of stages a prospective buyer goes through from initial awareness of a product to eventual action is referred to as

O thepurchsecontinum.

Q the hieardy of eftects.

O the product fife cyde

O the cansumerpurchasing scale

Mestowshierchy.

Question 37 (Sequence) For a promotional campaign, the sequence of stages

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