Question: Question 3 8 2 pts Amazon.com started out as a bookseller; it now sells a range of products from apparel to furniture to food, as

Question 38
2 pts
Amazon.com started out as a bookseller; it now sells a range of products from apparel to furniture to food, as well as offers live-stream video through its Amazon Prime service. Amazons decision to move beyond books correlates with which type of marketing growth strategy?
market penetration.
product development.
diversification.
targeting and positioning.
market development.

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