Question: QUESTION 3 a. Explain the market research process to a young marketer who wants to undertake a market research to determine the effects the new

QUESTION 3 a. Explain the market research process to a young marketer who wants to undertake a market research to determine the effects the new rail transport system will have on haulage companies (road transport) in Tema. b. Discuss the primary information collection methods that can be used by the young marketer to conduct this research.

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