Question: QUESTION 3 : Cross - cultural conflict [ 1 0 MARKS ] Cultural barriers can cause difficulties for negotiators in cross - cultural negotiations. Conduct

QUESTION

3

: Cross

-

cultural conflict

[10

MARKS

]

Cultural barriers can cause difficulties for negotiators in cross

-

cultural negotiations. Conduct appropriate research on how to negotiate cross

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culturally with Middle Eastern delegates. Discuss how you will negotiate culturally correctly with the Middle Eastern delegates.

Interest in Proudly South African apparel is rising in Dubai. This prime tourist destination in the Middle East recently added several new importers who specialise in unique African apparel.

You are the export manager for Shweshwe Shirts & Skirts

(

Pty

)

Ltd

,

based in the Eastern Cape. You have been assigned the responsibility of negotiating an export contract with an importer from Dubai who willvisit your manufacturing plant in May.

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