Question: Question 3. Suppose that you would like to open a MoonBucks Coffee Store for the next five years. Success of the store depends on the

Question 3. Suppose that you would like to open a

Question 3. Suppose that you would like to open a MoonBucks Coffee Store for the next five years. Success of the store depends on the customer demand. If the demand is (H)igh, the net present worth of the investment is $25,000 if it is (Low, the net present worth is -$20,000. From your knowledge of the mall, you feel that the chances are 40% that the demand will be H, and 60% that the demand will be L. a) (10 pts. Use a decision tree to calculate the EMV and EVPI of this investment. What will be your decision(s)? b) (15 pts.) To gain more insight as to whether or not you should open the store, you can ask Ms. G. Jeans to give you her opinion for $2,500 (paid today). Based on your previous knowledge you estimate the following: Ms. G. Jean's Opinion Construct a new decision tree including the case where you could ask Ms. G. Jeans and calculate the EMV of this investment. (R)ecommends (N)ot Recommend What will be your decision(s)? H P(RIH) = 0.65 P(NIH) = 0.35 What is the expected worth of advice (EWA) - which is the difference between the EMVS. L PIRIL) = 0.3 PINIL) = 0.7

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