Question: Question: 3. Top-down selling tactic is initially offering high-priced items to a customer to pull WTP (reference price) up regardless of whether the customer is

Question:

3. Top-down selling tactic is initially offering high-priced items to a customer to pull WTP (reference price) up regardless of whether the customer is interested in or is able to afford these high-priced items. Suppose that you are

a) a real estate agent selling houses,

b) a mail catalog designed for a blouse company,

c) a Wal-Mart store employee stocking pasta shelve,

How would you implement the top-down selling tactic for these?

*** Please explain and show all work. Thank you very much and will rate! :)

(3) (1.5 pts) Top-down selling tactic is initially offering high-priced items to a customer to pull WTP (reference price) up regardless of whether the customer is interested in or is able to afford these high-priced items. Suppose that you are a) a real estate agent selling houses, b) a mail catalog designer for a blouse company, c) a Wal-Mart store employee stocking pasta shelves, how would you implement the top-down selling tactic

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