Question 33 (5 points) When is an Experiment suited more than a focus group? When you can't find a moderator to conduct focus groups. When you don't want to rely on non-numerical data. When you have specific hypothesis to test. When you're still in an exploratory phase. Question 34 (5 points) An Experiment manipulates the levels of an IV (e.g., the treatment and control groups), instead of measuring them. And participants are randomly assigned to the manipulated levels of the IV. What does this achieve? A) Participants cannot self-select themselves into specific levels of the IV, but are instead, randomly assigned to one. B) Participants in treatment and control groups are -on average- similar on unrelated parameters, such as age, gender, etc. C) If you find an effect in the treatment group, you can safely attribute it to "the treatment", instead of unrelated factors, such as age, gender, etc. A and B Only A A and C O Only C O A, B, and C O B and C