Question: Question 35 2 Points CASE: Alibaba is a relatively young company, yet the Chinese e commerce firm's culture is already supported by several stories and

Question 35 2 Points CASE: Alibaba is a
Question 35 2 Points CASE: Alibaba is a relatively young company, yet the Chinese e commerce firm's culture is already supported by several stories and legends. One famous story describes how a small band of employees joined a secret project to create Taobao. Alibaba's consumer trade portal, to compete directly with eBay in China. The group worked out of Alibaba's original offices which had been vacated a couple of years earlier. Through perseverance and "fire in their belly," the Taobao team built a business that whittled away at eBay's 80 percent market share. Within six years. Taobao was China's dominant consumer trading portal and eBay closed its operations. QUESTIONS: 1- The case is presenting organizational stories and legends. What concept is related to this category? 2- Define the concept. Use the editor to format your

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!