Question 37 (1 point)

Creating customer journey maps which details the customer experience through a company's process is an example of which of the following customer experience growth strategies?

Question 37 options: Using feedback

Empowering employees

Understanding to design the experience

Visibility of leadership

Question 38 (1 point)

Which of the following is the final phase of the journey mapping experience?

Question 38 options: 1) Evaluate and frame the issue/opportunity.

2) Design new experiences

3) Evaluate and prioritize

4) Add detail to understand

Question 39 (1 point)

Which of the following is the first step in customer journey mapping?

Question 39 options: 1) Identify steps in the journey

2) Identify touchpoints of interest

3) Identify elements of the journey

4) Identify customer personas