Question 4

0 / 2 points

What is something different from the Stanford Design School brainstorming video that we did not learn from IDEOs Rules of Brainstorming?

Question options:

a)	Write down everyones ideas and contributions.

b)	Do not judge others ideas (or your own) prematurely.

c)	Come up with as many ideas as you can.

d)	No holds barred! Encourage people to come up with zany ideas.

e)	Remember the lessons of Yes, and !

f)	Try not to go off-topic.

g)	Dont interrupt each other or talk when others are talking.

Question 9

0 / 2 points

When a company defines their problem incorrectly, you can wind up solving the wrong problem. What is an example of this problem? (In the video, we looked at the successful example of Azul Airlines recognizing the need for low cost bus transportation to their airport hubs.)

Question options:

a)	A food company creating many different entrees when the problem is the price.

b)	A car repair shop hiring many new mechanics and finding more parts suppliers when the problem is customers waiting too long to get their car back.

c)	An after school program adding the option of playing board games when the problem is bad weather.

d)	A bowling alley creating many new lanes when the problem is lack of capacity.

Question 10

0 / 2 points

Its always a good idea to tap into these types of employees. This can help a company wrestle with why they do things that way and if there are better ways to do things.

Question options:

a)	Culturally-diverse employees

b)	Customer-facing employees

c)	HR employees

d)	Operations employees

e)	Older employees

f)	Racially-diverse employees

g)	Young employees

h)	New employees