Question: Question 4 1 pts Relationship marketing involves a . Identifying and building a database of customers b . Delivering differential messages to different segments of

Question 4
1 pts
Relationship marketing involves
a. Identifying and building a database of customers
b. Delivering differential messages to different segments of customers in the database
c. Tracking costs for each relationship
d. a and b
e. a, b, and c
Question 4 1 pts Relationship marketing involves a. Identifying and building

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