Question: Question 4 2 2 pts Select the statement that best characterizes the B 2 B purchasing process. In B 2 B purchasing, buyers engage in
Question
pts
Select the statement that best characterizes the BB purchasing process.
In BB purchasing, buyers engage in limitedterm or onetimeonly relationships with many different sellers.
The B B purchasing process is more complex than the consumer decisionmaking process.
BB purchase decisions are typically made by a single individual.
The BB purchasing process does not require any sort of standardized procedures
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