Question 4 (25 marks) Read the following case and answer the questions that follow. Ford says 40% of sales to be electric vehicles by 2030 NEW YORK (AFP) - Ford once again is ramping up investment in zero-emission cars and expects 40 per cent of volume by 2030 to be comprised of fully electric vehicles, the company announced on Wednesday (May 26). The US automaker said it will increase investment in electric vehicles, components and infrastructure to more than US$30 billion (S$40 billion) by 2025, boosting the amount from the US$22 billion target set in February... The company also is investing in producing its own batteries, and recently announced a joint venture with South Korea's SK Innovation. Farley said the goal is to reduce the cost of batteries by 40 per cent by 2025. Manufacturers have joined the growing move towards zero-emission vehicles to help address global warming. Ford's main rival General Motors pledged in January to stop making diesel- or gasoline- powered cars by 2035. German automaker Volkswagen also intends to offer 70 electric models by 2030 and sell 26 million units in 10 years... (a) What are the THREE (3) key challenges that Ford would experience in the case? Briefly describe these challenges and relate them to Ford, where possible. (9 marks) (b) Provide details on the THREE (3) levels of plans covered in the module. Which level of plan did Ford utilise in the case? (10 marks) (c) Suggest THREE (3) steps in the planning process that Ford could take to ramp up investment in zero-emission cars. (6 marks)