Question: Question 4 6 In sensory marketing, how does touching a product influence consumer behavior? Touching a product only affects decisions when combined with visual stimuli.
Question
In sensory marketing, how does touching a product influence consumer behavior?
Touching a product only affects decisions when combined with visual stimuli.
Consumers who touch products are more likely to feel ownership and show increased purchase intention.
There is no significant relationship between touching a product and purchasing behavior.
Touching a product reduces its perceived value.
Step by Step Solution
There are 3 Steps involved in it
1 Expert Approved Answer
Step: 1 Unlock
Question Has Been Solved by an Expert!
Get step-by-step solutions from verified subject matter experts
Step: 2 Unlock
Step: 3 Unlock
