Question 4 Primary Data is: a. Data that already exists (internal or external to the company) b. Data that needs to be collected first hand c. Both of the above are true d. None of the above. Question 5 Marketing Analytics is: a. reviewing larger data sets b. simpler data analysis c. answers to predefined questions d. None of the above. Question 6: Which of the below is not in the customer decisionmaking process. a. Need Recognition b. Information Search c. Market Research d. Purchase Question: 7 Marketing controlled information source is: a. the process of seeking information in the outside environment b. when the consumer thinks about it on its own c. when advertising does not influence the information d. None of the above. Question 8: Jade is buying her first car but can't seem to make a decision. She is feeling terribly overwhelmed with her choices and, most importantly, afraid that the economic repercussions of the recent COVID-19 pandemic is putting her job at risk. Which factor(s) seem to be having impact on her ability to finally make the purchase? A. Perceived risk and knowledge B. Prior experience and confidence C. Interest in the product D. All of the above