Question: QUESTION 4 Study guide The Strategic Relationship Positioning Model (SRPM) considers two key variables for the management of relationships: dependency and certainty. Dependencies are defined

QUESTION 4 Study guide The Strategic Relationship

QUESTION 4 Study guide The Strategic Relationship Positioning Model (SRPM) considers two key variables for the management of relationships: dependency and certainty. Dependencies are defined as mechanisms that create a reliance on either the buyer/ supplier or both. P9 Using the SRPM model, discuss the key dependencies between firms. [20 Marks]

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