Question: Question 4 What does the economic value to the customer ( EVC ) consist of A . The price of the best available alternative plus

Question 4
What does the economic value to the customer ( EVC ) consist of
A. The price of the best available alternative plus the differentiation value
B. Reference value only
C. Differentiation value only
D. Incremental costs only
Question 4 What does the economic value to the

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