Question: Question 4 What is ethnography? Data collection done through internet surveys The study of what encourages people to buy Data collection done through participant observation
Question 4 What is ethnography? Data collection done through internet surveys The study of what encourages people to buy Data collection done through participant observation and interviews in a customer's context of use E The study of product placement Question 5 1 pt What is one of the biggest mistakes aspiring entrepreneurs make with regard to competition in the market in which they intend to enter? Using the wrong distribution channel Not advertising enough Underestimating the extent of competition he/she will face upon market entry Using the wrong pricing strategy
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