Question: QUESTION 5 [20 Marks] Industry conditions change because important forces are driving industry participants to alter their actions. The driving forces in an industry are

QUESTION 5 [20 Marks] Industry conditions change because important forces are driving industry participants to alter their actions. The driving forces in an industry are the major underlying causes of changing industry and competitive conditions. The CEO of your organisation has requested you to prepare a report on the driving forces that influence the landscape of your industry.

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