Question: Question 5 (20 Marks) Management often differentiates brand positioning by reinforcing brand membership of product or service category. Examine and reflect on Growthpoint Properties -WorkAgility's
Question 5 (20 Marks) Management often differentiates brand positioning by reinforcing brand membership of product or service category. Examine and reflect on Growthpoint Properties -WorkAgility's brand positioning strategy in trying to be relevant to the new market environment - In what ways do you think the company should position itself to be relevant?
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