• 1. Question (5 Marks)
• Start with the question youll be answering.
• This section is ONE SENTENCE only. Youll lose marks if you write more than one sentence.
• Example: How can I make ____________ more efficient?

• 2. Problem/Opportunity (5 Marks)
• Outline your problem or opportunity.
• Share your personal experience with it.

• 3. Target Market (12 Marks)
• Describe the market segment it impacts.
• You must be part of this target market.
• Describe the target market demographics and lifestyle.
• Describe how this segment currently solves the problem.

• 4. Idea Generation Method(s) (5 Marks)
• Identify and describe which idea generation method(s) you tried when developing your solution.
• Be very specific.

• 5. Solution (5 Marks)
• Propose your solution and your plan to implement it.

1.6 Business Model Canvas (20 marks)

• Enter at least two bullet points in each section of the template.
• You may view examples online. Your work needs to be original and relevant to your company.
• You will NOT receive marks for comments that do not apply to your company. Be specific.
• Take some time on this. It cant be done well in a hurry!