Question: Question 5 What is the main reason that private sector businesses are targeting Latino consumers? They want to introduce their brands in Latin American and
Question
What is the main reason that private sector businesses are targeting Latino consumers?
They want to introduce their brands in Latin American and believe immigrants will spread the word about the products to their home country.
Major companies want to provide services before Latino entrepreneurs decide to fill the gap and take away customers.
They have more disposable income than any group in the US
Latino consumers buy high quality name brand products and maintain loyalty to those brands.
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